Is There Such A Thing As Too Much SEO?

January 17, 2010 by  
Filed under Featured, SEO Information


It is obviously not simple to write excellent, SEO-compliant content for a website and still have a standard of content which will impress your readers, and this often shows in the more amateurish attempts at prose a website. One mistake a lot of people make is in thinking that the more they use a keyword, the better it will be for their website. This often results in the writer frequently using the keyword once every other sentence or a similar density. Their reasoning is understandable. If some SEO is excellent, then a lot of SEO will surely be exceptional?

But, SEO is not just about use of keywords. It is more accurate to say that SEO is about the relevant, appropriate and substantial use of keywords within excellent content. It is right that Google sets rankings based on keyword density, but the quest engines don’t just look for “a lot of keywords”. If they find a suspiciously high keyword number they are really liable to downrank you, and if your website is barely readable on account of the excess of keywords then you are unlikely to get the back links that will also be used for higher rankings.

It is this balance that you need to achieve, and it is not a topic of too much or too small SEO. SEO encompasses a digit of different elements which should all be bestow if you want to make the right impact on the quest engines – or at least, you should contain as many elements as you can without negatively affecting the readability of your website.

 

 

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